Brand assets

Placer Toolkit provides approved, high‐resolution assets and essential usage guidelines to ensure consistent representation of our brand. Please download the appropriate logo files for your needs and refer to the guidelines to ensure correct usage, maintaining the integrity and visual consistency of Placer Toolkit across all channels.

All brand assets of Placer Toolkit are only available in SVG format. We recommend you to use an image converter to convert SVG images into different image formats if necessary.

Logo (adaptive)

Primary, theme‐adaptive icon. Use everywhere the wordmark isn’t strictly necessary.

Logo in circle

Icon encased in a circle. Use only for constrained or circular profile images and badges.

Logo (print)

Greyscale icon for single‐colour print, physical media and monochromatic applications.

Logo + Wordmark (light)

Full lockup for light backgrounds. Use when explicit brand recognition is required.

Logo + Wordmark (dark)

The reversed full lockup. Use as the counterpart to the light variant on dark backgrounds.

Logo + Wordmark (print)

Greyscale full lockup for print media and applications requiring the wordmark.

Brand guidelines#

Logo usage#

How to use the Placer Toolkit logo#

• Link to the Placer Toolkit website or GitHub repository.

• Indicate integration or support for Placer Toolkit within your website or product.

• Use our logo in promotional content like blog posts and videos about Placer Toolkit.

Things to avoid#

• Use or include the Placer Toolkit logo in your app or website logo.

• Modify the colours or distort the Placer Toolkit logo in any way.

• Sell products featuring the Placer Toolkit logo without prior consent.

Minimum size#

The Placer Toolkit logo and wordmark should always be at least 28 px tall in digital applications and 8 mm tall in print applications.

28 px

Product naming and voice#

The product name Placer Toolkit does not receive the definite article “the” when used as a standalone proper noun.

However, the definite article “the” is required when Placer Toolkit is used to modify a common noun (e.g., logo, documentation, feature). In these cases, the article applies to the common noun, not the product name itself.

Correct usage:

• Placer Toolkit is a web component library.

• The Placer Toolkit logo is meticulously designed to resemble a puzzle piece.

Incorrect usage:

• The Placer Toolkit is a web component library.

• Placer Toolkit logo is meticulously designed to resemble a puzzle piece.